What can Clay do for me?

My objective is:

Clay Solution Hacker WandTo obtain a no-code platform for my organization that addresses our unique requirements with ease

Clay Dev Accelerator PizzaTo supercharge my developer toolbox with an agile no-code platform

Clay Product Builder CashTo turn my idea or expertise into a product I can sell

Clay Agile POC LightbulbTo rapidly create a Proof of Concept (POC) demo in days or even hours

Clay Pre-built Solutions CubeTo get an off-the-shelf, industry-standard product that can be customized as needed with no-code

Clay Rapid Insight StatsTo analyze and visualize my data with rapid dashboard and report building tools


No CodeNo-Code

  • No programming skills required.
  • Build complex business rules without scripting or coding.
  • Massively reduce development time and costs.
  • Make use of thousands of built-in features and visualization options without programming everything from scratch.


  • Adjust and improve your solution quickly.
  • Add new modules with ease.
  • Cloud or on-premise solution.
  • No hosted vendor lock-in; switch to another host cloud as needed or move to an on-premise solution when ready.
  • Multi-platform: Build solution once and use on smartphones, tablets and desktop computers.
  • Customize and control all user interfaces, favorite tools, and settings using simple assignment rules and profile management tools.
  • Make bulk changes to your database with easy-to-use point-and-click tools for powerful data processing or data maintenance jobs.


  • Control access to your data with fine-tunable permissions.
  • Secure your data with both field-level and record level authorization rules.
  • Clay’s unique powerful permission system allows defining permissions based on multiple fields rules and relationships between the user and the data, as well as based on links to other records.
  • Secure your documents at the document-type or folder level.
  • Customize the authentication rules to match your company’s security requirements.
  • Easily use built-in encrypted communications and SSL web connection for high levels of privacy.
  • Clay’s built-in security has passed rigorous government checks and standards.


  • Easily embed Clay web pages in your app or website for external access to your data.
  • Use one of several options to capture the data from your website inside Clay.
  • Embed web apps and pages inside Clay for extended functionality.
  • Import data from any source using the Clay Integrator import wizard.
  • Run imports on a schedule.
  • Develop your own client, interface or integration project using simple generic Clay REST API.
  • Extend Clay’s functionality with custom database code or web API.
  • Use third-party web API and applications easily to enhance your Clay solution.
  • Easily integrate with Outlook to automatically synchronize your Contacts, Tasks, Appointments, and E-Mails with Clay.


  • Multiple users can work on building the same solution simultaneously.
  • Users and departments can easily collaborate with built-in Clay messaging capabilities.
  • Easily share Clay objects, records, and queries between users.
  • Share your solution with others using a developer database tool.
  • Smart conflict management features allow multiple users to work on the same data simultaneously.


  • Add Clay Automation and Clay Actions as needed with no code.
  • Intuitive tools for building business rules and workflows based on events, rules and actions.
  • Add automated notification and reporting rules easily using a point-and-click interface.

Business IntelligenceBusiness Intelligence

  • State-of-the-art intuitive and powerful tools eliminate the need for understanding table structures and joins.
  • Build complex queries with ease.
  • Advanced BI tools for displaying data using a point-and-click interface.
  • Pivot tables and multi-graphs made easy.


  • Built-in detailed debugging information to your business rules and events via comprehensive logging. Find out instantly which automation ran and which did not; as well as which criteria passed and which did not.
  • Fine-tunable and comprehensive logging and auditing for every field in the database as well as for all changes to the system.
  • Detailed logging of logins, failed logins, and multiple system performance indicators for IT and administrators.

1000+ integration options including: